2nd North East Multimedia Campaign 2020 today
Source: The Sangai Express
Imphal, February 05 2020:
The 2nd North East Multimedia Campaign 2020 will be held at BOAT tomorrow.
Speaking to media persons at the conference hall of Manipur AIDS Control Society (MACS) in Lamphelpat today, its Project Director Rosita Haobam stated that the campaign is a step to generate awareness among the youth about HIV & AIDS through music.
Music bands from all the eight States of the North East region are taking part in the musical campaign, she said while adding that the event is targeting an audience between the age group of 15 and 29 .
The bands which are performing tomorrow have gone through auditions at the district and the State levels and one band was selected from each of the State, Rosita maintained.
The first district level audition for Manipur was held at Kuki Inn while the State level audition was conducted at 1st MR ground under the banner, Red Ribbon Manipur, on December 1 .
Innocent Eyes, which won the State level audition will represent Manipur at the North East Multimedia campaign.
She continued that each band will perform two songs and one of the songs should be based on HIV & AIDS while the other can be their composed song.
In between the event, a quiz competition will also be organised while gift hamper will be presented to those who can answer correctly.
Maintaining that guest artists will also be performing at the event, she appealed all to come and enjoy the event.
The first North East Multimedia campaign was organised on February 18 2019 at Kohima.
Deputy Director General, National AIDS Control Organisation, Ministry of Health & Family Welfare, Dr Naresh Goel said that the whole purpose of the campaign is to reach out to the youth through a language which is common to them.
It can be mentioned that the multimedia campaign is organised by the North Eastern States in collaboration with National AIDS Control Organisation (NACO) since 2009 every year to encourage awareness, education, compassion and support for the issue of HIV and AIDS in the region.