Veg-in-a-Basket recognises its farmers and customers
8th October, 2021
Veg-in-a-Basket recognises its farmers and customers
Veg-in-a-Basket (ViB), a social enterprise promoting market linkage between rural farmers and urban consumers by supplying farm fresh seasonal vegetables today organized an event to felicitate its farmers and customers.
The event was graced by Mrs. Hanjabam Sunanda Devi from Meira Foods, Mr. Thiyam Dilip who is a local Zilla Parishad member, and Mrs. Hidangmayum Bidyakumari Devi who is a trustee of the MaolKeki Foundation.
During the event, top farmers were recognized for their had work and dedication in supplying high quality fresh vegetables with a memento each. Similarly, top consumers who have been loyally supporting Manipuri farmers by ordering fresh vegetables from ViB were also recognized.
ViB now works with over 120 key farmer suppliers and has delivered over 2,000 baskets of fresh vegetables. We urge Manipuris to support local farmer by buying their produce.
Veg-in-a-Basket recognises its farmers and customers
ViB, an initiative of the MaolKeki Foundation, is addressing a few key challenges:
o Farmers not getting value for their hard labour in producing good quality vegetables
o Busy urban consumers not having the time to shop for fresh vegetables and being suspicious about chemical overuse on crops
o Extremely volatile pricing with unreliable supply chains, and finally,
o Traceability enabling consumers to put names and faces to the growers producing their food
ViB has benefited from the support of the Anaha Trust, Syngenta Foundation India, and Sattva which enabled it to scale rapidly and continue to also deliver during the many Covid lockdowns faced by the citizens of Manipur, especially those living in urban Imphal.
ViB has had a positive impact on farmers as well as consumers, and it addresses the key need for transparency and efficiency in our food supply chains to reduce waste and shortages. It is a win-win partnership for all.
Veg-in-a-Basket recognises its farmers and customers
Veg-in-a-Basket
Khoijuman Maning Leikai
Bishnupur District
795 126, Manipur, INDIA
https://neartail.com/in/order-link
* This Press Release was sent to e-pao.net by Team MaolKeki Foundation who can be contacted at [email protected]
This Press Release was posted on 10 October 2021
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