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Manipur's Ranita Devi leads a quiet revolution through SMILE
- ANI feature stories focused on Manipur -

*


- : Manipur's Ranita Devi leads a quiet revolution through SMILE (in English) : YouTube Link -



Meet Hanjabam Ranita Devi, a passionate entrepreneur turning the rich flavors of Manipur into a movement of empowerment through her brand, SMILE.  

After gaining inspiration from food processing training at the District Industries Centre, she transformed her journey — shifting from running a vocational institute to nurturing SMILE from her own home.   With every organic product, she not only preserves Manipur’s seasonal bounty but also uplifts the lives of local women, weaving tradition and opportunity into a brighter future.  

Hanjabam Ranita Devi
Entrepreneur
I source my raw materials from MoMA (Manipur Organic Mission Agency). People have heard about our work with the organic dehydrator, especially through social media, and they keep reaching out to me. Currently, 8–10 women work with me directly, and my larger group includes around 80–85 women.   

Without any external aid, Ranita has built her brand SMILE from the ground up, selling her products both online and offline.  

Her vision is to expand across the Northeast while continuing to empower local women by offering them stable work, income, and a renewed sense of purpose.  

Konthoujam Amita Devi
Staff member  
                                    I feel really good about what we’ve achieved. Earlier, there was no one to buy the produce we wanted to sell, much of it was simply thrown away. But ever since SMILE started, things have changed for the better. Now, nothing goes to waste. Farmers are happy, too.   

What began with no experience and a single product has grown into a range of over 80 items.  

Today, SMILE sources raw materials in bulk from tribal women in the hills, empowering local communities along the way.  

Kshetrimayum Elizabeth,
Staff member 
                                      Before this, I used to stay at home and spend time playing games on my phone. But after joining here, I’ve gained so much experience and knowledge. My family… what can I say? They’ve seen the change in me, and it means a lot.  

Hanjabam Ranita Devi has not only empowered local women by providing them with meaningful work, but has also become a role model by uniting women from diverse ethnic communities to work together for Manipur’s collective progress and prosperity.

***ANI holds exclusive copyright and possesses the sole legal rights to this video, while E-Pao has a duly executed written collaboration agreement to publish it on our online platform***


* This video and transcript was provided to e-pao.net by ANI - Asian News International
Posted on 03 June 2025 .



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