Ms. Ningombam Sunibala Devi
- Success Stories from North-East for Women Empowerment -
PIB Feature *
Ms. Ningombam Sunibala Devi
NEDFi is also facilitating marketing support to the artisans of NER through exhibition participation and its various showrooms at Guwahati & Khetri in Assam, Imphal in Manipur, Aizwal in Mizoram, Namchi in Sikkim and Tawang in Arunachal Pradesh.
The showrooms at Guwahati, Khetri and Aizwal are under NEDFi's direct CSR support and the rest of the showrooms are setup in collaboration with various established NGOs/Societies of the locality.
6. Name: Ms. Ningombam Sunibala Devi
Ms. Ningombam Sunibala Devi of Thoubal Okram runs a Clothes Vendor. She is mother of three, two boys and a girl.
Her husband, a mason was the sole earner but they could not manage the household expenses with the erratic mode of payment of labour charge as payment was made on monthly basis. So she decided to run a clothes vendor.
Initially she was dealing with less costly items such as inner wear, blouse etc. but income from the activity was not enough to manage her household expenses.
Then she decided to expand her business and borrow a sum of Rs.25,000/- from local money lender.
In spite of these, her economic condition could not be improved as she has to repay the borrowed money at high interest and she almost lost hope. Then she came to know about YVU Financial Services Private Limited.
She was provided a first term loan of Rs.25,000/-. Then she added various readymade lady garments such as wrappers (phaneks) of various kinds, chunni etc.
After that her business gets a big boost and from then onwards, there was no turning back. Now she is availing 7th term loan of Rs. 1 lakh.
The continuing relationship with YVU Financial enables her to become one of the main players of women's readymade garments dealer in the market.
Nowadays, she is able to send her children to better educational institutes and her socio economic status in the locality has improved a lot and she inspired some in the locality to start their own business.
* PIB Feature wrote this article which was published at Imphal Times
This article was webcasted on May 17, 2020.
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