'Kiwi brand' of Ukhrul to come up
Source: The Sangai Express
Imphal, July 08 2016 :
Ukhrul district administration has initiated step
to develop 'Ukhrul kiwi' brand in the market to promote Kiwi grow-
ers of the district.
According to an official source, the project is being taken
up to promote Kiwi growers by the district administration,
Ukhrul in collaboration with KVK Ukhrul and financial
institutions of the district.
As the climate of the district is suitable for Kiwi cultiva-
tion and the Kiwi grown in the district having distinct tastes,
the project to develop 'Ukhrul Kiwi' brand has been taken up.
An organisation of Kiwi growers, 'Kiwi Producers Fed-
eration' constituted by 30-40 Kiwi growers, has also been
formed.
The district administration is also said to convene a
meeting of the growers soon for enhancement of the produce.
The source further said that there is plan to export the
Kiwi produces of the district to the international markets by
labelling a logo.
KVK will provide technical support to Kiwi
growers.
The source further said that steps have already been
initiated to replace cultivation of poppy by other cash crops
in the district.