Occasion and festivity as career choice

Ranjan K Baruah *

We have welcomed a new year with different activities with fun and enjoyment. I wish all our readers had a great time in the first two weeks of the New Year.

Occasions and festivity can be also linked with career and the easy word for us in this regard is event management. It is the application of project management to the creation and development of large scale events such as festivals, conferences, ceremonies, formal parties, concerts, or conventions.

It involves studying the brand, identifying the target audience, devising the event concept, and coordinating the technical aspects before actually launching the event.

The process of planning and coordinating the event is usually referred to as event planning and which can include budgeting, scheduling, site selection, acquiring necessary permits, coordinating transportation and parking, arranging for speakers or entertainers, arranging decor, event security, catering, coordinating with third party vendors, and emergency plans.

Many industries, charitable organizations, and interest groups hold events in order to market themselves, build business relationships, raise money, or celebrate achievement. Increase in trade and commerce and other activities also create many other things. It is always helpful for the entrepreneurs and people who are creative and serious about work.

One of the career options which have been booming in all parts of the country is event management. It is one of the careers where one does not need much investment and yet can earn more. Event management, the most profound form of advertising and marketing, is a glamorous and thrilling profession. It provides an opportunity for unleashing one’s creative potential to a very high degree.

One does not need much formal qualification to be part of these professions. Some of the qualities which are important are skills like good communication skill, self confidence and must be able to manage people and also work in team, etc. Having good knowledge over language including writing is another advantage.

Leadership skills, work under pressure are also needed. Students of Mass Communication or Public relations can also take up this profession. This is a profession which demands high perfection, hard work and a lot of patience.

With the event management industry poised to grow by leaps and bounds, trained candidates have excellent job opportunities. The success of an event manager or event management team depends upon its capacity to procreate themes that have never been thought of before.

Some of the courses related to event management are :
Certificate Course in Event Management ,
Diploma in Event Management (DEM),
Post Graduate Diploma in Event Management (PGEM),
Post Graduate Diploma in Event Management and Public Relations, etc.

There are some institutes that offer this kind of courses. People can start event management even without doing any of these courses.

Event Management is yet to take momentum in the state but in last few years it has increased. In near future there will be more demand for people who are associated with event management and youths from the state can take up event management as their career options. It depends upon our youths how they understand various aspects of this and take it up as their profession.

Let’s hope that this year will be good year for our students and job aspirants. I wish our aspirants would make a good strategy this year and move ahead in life. A good strategy is needed from career perspectives.

Let us not be depressed if we have not got any good job yet. We need to move ahead with our strengths and turn our weakness to strengths and this is possible when we have positive attitude. I wish all our reader a happy and bright year ahead. Let us hope that the coming year shall bring more joy, success and achievements for all of us.