NutriYent is all set to make Lemongrass Herbal Tea a Manipur’s gift to the Nation
Imphal, October 29 2016
Focusing on quality control, promotion, marketing and distribution of the indigenous Lemongrass Herbal Tea, NutriYent is eyeing to establish a pan India market for this unconventional tea. Filled with various health benefits and a distinct aromatic taste, Lemongrass Herbal Tea has a good potential across national and international market, where the market share of green tea and healthy alternative to tea has been on the rise. The product will be available in all leading stores of Manipur, and will soon be pushed across North-East in its first phase of distribution. During which, a trial distribution and sale across selected cities of India will be conducted to test the market.
The rise of health conscious urban population across the world, and in India lately, has resulted in the rising demand of green and herbal tea. And these products have been an essential addition to the portfolio of all leading tea brands. NutriYent’s Lemongrass Herbal Tea is looking ahead to tap the potential of this rising market with its distinct taste and superior health benefits.
Unlike the traditional tea, NutriYent’s Lemongrass Herbal Tea does not contain camellia sinensis, so it is completely caffeine free. It is produced from the superior species of Lemongrass, highly conducive to the soil and climate of Manipur.
Lemongrass, by nature, is rich in medicinal values and has an aromatic citrus flavor. It has been traditionally used across the world for curing and preventing various ailments and diseases. They are also used to make tea of various forms and as seasoning for food across the world. But what makes NutriYent’s Lemongrass Herbal Tea special is their produce of superior lemongrass species.
NutriYent is a brand of an Imphal based company, Cymbopogan Citratus Tea Pvt Ltd, which was formed in 2014. It primarily deals in production, packaging, marketing and distribution of Lemongrass Herbal Tea, farmed across various regions of Manipur, and manufactured at their plant in Pangei.
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This Press Release was posted on October 30 2016
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