Empowerment/awareness creation, engagement with stakeholders and promotion of economic activities

Dr Nancy Laldinpuii *

Stakeholders in Veterinary & Animal Husbandry sector:

Stakeholders in the Veterinary & Animal Husbandry sector can be defined as people, groups or organizations that have an interest in Veterinary services and Animal Husbandry activities and which can either affect or be affected by the performance of the Veterinary and Animal Husbandry Sector.

Various Stakeholders in Veterinary & animal Husbandry Sector:

1. Veterinarians
2. Para veterinarians
3. Farmers
4. Animal/Pet Owners
5. Government & state agencies
6. Cooperatives
7. Farmers Producer Organizations (FPO)
8. Self Help groups (SHG)
9. Producers Companies
10. Private Companies
11. Non-Government Organizations (NGO’s)
12. Financial Institutions- Banks

Engagement of Animal Health worker with Stakeholders:

1. He/she must be prompt, diligent, competent and efficient in delivering his/her services.
2. He/she should engage Stakeholders in Animal disease control.
3. He/she is the bridge between the various stakeholders in the Veterinary & Animal Husbandry Sector.
4. Animal Health workers should build a good rapport and engage with farmers, animal/pet owners, local authority and the various organizations involved in Veterinary & Animal Husbandry Sector.
5. He/she should maintain a professional work ethic and assist in giving treatment to sick animals. Animal Health workers must remember that he/she is not the person to prescribe medicines but rather assist Veterinarians in giving treatment.

6. He/she must be aware of Animal husbandry related development programmes available in government and Non-government organizations.
7. He/she should promote awareness of animal husbandry programmes and help in selection of suitable beneficiaries and diligently work with the selected beneficiaries for successful of suitable beneficiaries and diligently work with the selected beneficiaries for successful implementation of the program.

8. He/she must work with the local governing body, attend meetings and cooperate with them and encourage convergence between the various local bodies for overall development of the village or district.
9. He/she should be able to provide farm product prices and market related information and encourage farmers/producers to producers to produce for the market and ensure collective marketing for enhancement of income.

10. He/she must encourage and support the small and marginal farmers to attain economic empowerment and to create viable producer organizations and self-help groups.

Promotion of Economic activities:

Livestock farming is considered a primary source of income by many farmers around the world. But with scope of improvement in management practices, many farmers follow the traditional method of farming which is not economical. New improved farming practices need to be made aware to the farmers which will not only improve the health and productivity of the animals but also enhance the income generation.

Animal health workers can help in improving the condition by introducing improved farming practices and also rendering efficient veterinary services. Aggregation and collective farming can be encouraged which will help in better input supplies and more stable income for the farmers.

Farmers Producer Organisation can be formed which will help in collectivization of farm products and collective marketing. Collective marketing will help in controlling the pricing of farm products.

For further details contact: -
Public Relations & Media Management Cell,
CAU, Imphal.
Email: prmmcell@gmail.com